Ogilvy Capital Takes Over Prime Hotel in Central Copenhagen

Ogilvy Capital is pleased to announce the acquisition of Herman K, an iconic design hotel in the center of Copenhagen. Through a structured deal, Ogilvy is assuming control of the property immediately with completion of the acquisition once the property’s performance stabilizes.

Ogilvy Capital will focus restarting operations at the iconic property in tandem with the re-opening of the broader economy in Denmark, Europe, and the rest of the world.

Under a new flag and with a new Food & Beverage offering, Ogilvy will transform the hotel into a 24/7 stay-and-play destination, positioning the property as a leading hotel in the Copenhagen hospitality submarket.

“While the Covid-19 crisis has been particularly painful to the hospitality industry, it is also bringing opportunities to acquire prime assets with strong fundamentals that otherwise would not have been on the market,” explains Mads Loewe, Managing Director. “This property is ideally suited for a post-Corona world where a greater share of guests will be local and leisure guests, and the crisis has given us the chance to reimagine it as a multi-use property going beyond just a hotel and restaurant.”

The property consists of 31 keys as well as a restaurant, bar, lounge and terrace with 180 covers.

The manager was represented by Lundgrens as legal counsel.